Engaging with clients across the pond has never been easier for Rapid Retail since the opening of our European office; Roazhon Park becomes home to the latest branded club store.

Many clubs in France, Germany and beyond are looking to enhance their match-day retail offering through Rapid Retail, with Charlie Daffern heading operations from France and developing new opportunities with many exciting prospects.

Stade Rennais become the latest to employ a retail shop solution to create increased revenue opportunity for the club on match-days, while effectively minimising queue times for fans and giving them easy access to official club merchandise.

Customisation is an essential aspect for Rennais and their club store, as they look to show off their branding across the stadium and get fans excited to represent their club. On Twitter, Stade Rennais’ official account showed off some great photos of their new store in situ.